# Influencer pages and partnership ads

> Moderate and reply to comments on partnership ads that run through a creator's page.

Source: https://brandwise.ai/help/comments/influencer-pages-and-partnership-ads
Last updated: 2026-09-30

Partnership ads run through a creator's Facebook or Instagram page, so their comments land on the creator's page, not yours. An influencer page lets Brandwise load only the comments on your partnership ads from that page, leaving the creator's personal comments and DMs out.

There are two ways to set one up, depending on whether you can connect the creator's page yourself.

## Convert a page you manage

1. [Connect the creator's page](https://brandwise.ai/help/getting-started/connect-your-social-accounts) if it isn't connected yet.
2. Open its **Page settings** (from **Settings > Social Media** or **Social Inbox > Comments**).
3. Under **Influencer collaboration**, next to **Make this a partner page**, click **Convert**.
4. Tell Brandwise how to recognize your ads:
   - Instagram accounts connected with Instagram Login ask for **Partner Accounts**: your brand pages running the partnership ads.
   - Pages connected through Facebook ask for **Brand Websites (CTA Links)**: your site's base URL as it appears in your ad links, like `https://yourbrand.com`.
5. Click **Convert**.

After converting, the page settings show **Partner accounts** (Instagram) or **Brand websites** (Facebook), which you can edit at any time. An Instagram influencer page tracks no comments until at least one partner account is set.

## Invite a creator

If you can't connect the page yourself, send the creator a link.

1. Go to **Settings > Social Media**.
2. In **Influencer pages**, click **Create invite link**.
3. Enter the **Page name**, choose when it **Expires after** (1, 7, or 30 days), and pick the **Platform**: **Instagram**, **Facebook**, or **Both**.
4. Add **Partner accounts** (Instagram) or **Brand websites** (Facebook or Both).
5. Click **Generate invite link**, then copy it and send it to the creator.

Pages that creators connect this way appear in the **Influencer pages** table.

## AI replies on influencer pages

In **Settings > Social Media**, **Reply from one of your own pages** lets you pick one of your Facebook pages. Automatic AI replies to comments on partner pages are then sent from that page instead of the creator's.

## Switch back

For a page you converted, open its **Page settings** and, next to **Back to your own page**, click **Convert back**, then confirm. Brandwise loads all of the page's comments and DMs again.