# Customize the chat widget

> Set the chat widget's logo, name, colors, greeting, suggested questions, and position on the page.

Source: https://brandwise.ai/help/live-chat/customize-the-chat-widget
Last updated: 2026-09-30

Make the chat widget look like part of your site. Your changes apply to every site the widget runs on.

Go to **Settings > Live Chat** and open the **Appearance** tab. A live preview next to the fields shows your changes as you make them. When you're done, click **Save changes** in the bar at the bottom, or **Discard** to undo.

> **Note:** The widget needs a logo before you can save. If you haven't added one yet, the save bar says **Add a logo before saving**.

## Identity

| Setting | What it does |
|---|---|
| **Logo** | Shown in the chat window. Use a square PNG or JPEG, at least 256×256px and under 1MB. |
| **Display name** | The name at the top of the chat window. The default is "Support Team". |
| **Theme** | **Light** or **Dark**, whichever suits your site. |
| **Accent color** | Used on the chat button and on the visitor's own messages. |

## What it says

| Setting | What it does |
|---|---|
| **Greeting** | Sent as soon as someone opens the chat. Put each message on its own line to send it as a separate bubble. |
| **Suggested questions** | Shown as buttons under the greeting, so a visitor can start without typing. One per line. Leave it empty for none. They disappear once the visitor sends a message. |
| **Message box placeholder** | The gray hint text in the box where visitors type. |

## Where it sits

| Setting | What it does |
|---|---|
| **Corner** | Puts the chat button at the **Bottom left** or **Bottom right** of the page. |
| **Distance from the edge** | Moves the button away from the corner, in pixels, with separate **Bottom** and **Side** values (0 to 240). Use it to keep the button clear of a cookie bar or a back-to-top arrow. |

## Tips

- Keep the greeting short. One or two lines works best on a phone.
- Write suggested questions the way customers ask them, like "Where is my order?" If you use AI replies, make sure your [knowledge base](https://brandwise.ai/help/ai-knowledge-base/knowledge-base) can answer them.