# Brandwise Help Center > Brandwise helps brands manage social media comments and DMs, email and live chat support, AI replies and automations, and an AI assistant called Obie. This is the Brandwise Help Center: step-by-step guides for customers using the product. Every article is available as Markdown by adding `.md` to its URL. The full help center in one file: https://brandwise.ai/llms-full.txt ## Getting Started Connect your accounts and get your team set up. - [Quick start](https://brandwise.ai/help/getting-started/quick-start.md): The first things to set up after you sign up, in the order that gets you running fastest. - [Connect your social accounts](https://brandwise.ai/help/getting-started/connect-your-social-accounts.md): Link Instagram, Facebook, TikTok, YouTube, and WhatsApp so their comments and DMs reach your inbox. - [Connect your Shopify store](https://brandwise.ai/help/getting-started/connect-your-shopify-store.md): Install the Brandwise app on your Shopify store so order and customer details appear next to conversations. - [Organizations and teammates](https://brandwise.ai/help/getting-started/organizations-and-teammates.md): Create organizations, switch between them, invite teammates, and choose what each person can do. - [Troubleshooting connections](https://brandwise.ai/help/getting-started/troubleshooting-connections.md): Reconnect a page that stopped working, and what to check when comments stop showing up. - [Get the iOS app](https://brandwise.ai/help/getting-started/get-the-ios-app.md): Reply to comments, DMs, emails, and live chats from your iPhone with the Brandwise AI Inbox app. ## Comments Manage, moderate, and automate comments on your posts and ads. - [The comments inbox](https://brandwise.ai/help/comments/comments-inbox.md): Find, filter, and act on comments from Facebook, Instagram, TikTok, and YouTube in one place. - [See every comment on a post or ad](https://brandwise.ai/help/comments/see-every-comment-on-a-post.md): Open the full comment feed for one post or ad, or filter the inbox to specific post and ad IDs. - [Bulk actions and bulk replies](https://brandwise.ai/help/comments/bulk-actions.md): Select many comments at once to hide, label, assign, delete, or answer them with AI replies. - [How comment moderation works](https://brandwise.ai/help/comments/how-moderation-works.md): Turn on AI moderation per page, hide comments by rule, and find out why a comment was hidden. - [Keyword Blacklist](https://brandwise.ai/help/comments/keyword-blacklist.md): Automatically hide comments that contain words or phrases you choose. - [Translate comments and DMs](https://brandwise.ai/help/comments/translate-comments-and-dms.md): Read foreign-language comments and DMs in your language and translate your replies back. - [Comment automations](https://brandwise.ai/help/comments/comment-automations.md): Automatically reply to, draft for, hide, assign, or delete comments on each connected page. - [Comment Sync](https://brandwise.ai/help/comments/comment-sync.md): Bring comments your Facebook and Instagram pages already have into Brandwise, with or without moderation. - [Influencer pages and partnership ads](https://brandwise.ai/help/comments/influencer-pages-and-partnership-ads.md): Moderate and reply to comments on partnership ads that run through a creator's page. - [Common questions about comments](https://brandwise.ai/help/comments/comments-faq.md): How fast comments are hidden, why we hide instead of delete, ads, and Meta's policies. ## DMs Handle direct messages from Instagram, Facebook, and WhatsApp. - [The DMs inbox](https://brandwise.ai/help/dms/dms-inbox.md): Read and answer Instagram, Facebook, and WhatsApp messages, and link customers to their Shopify orders. - [Connect WhatsApp](https://brandwise.ai/help/dms/connect-whatsapp.md): Link your WhatsApp Business number so customer chats arrive in the DMs inbox. - [DM automations](https://brandwise.ai/help/dms/dm-automations.md): Let the AI reply to, draft, sort, and assign direct messages for each connected account. - [DM campaigns](https://brandwise.ai/help/dms/dm-campaigns.md): Automatically DM a coupon code or link to people who comment on your Facebook and Instagram posts. - [Reply to a comment privately by DM](https://brandwise.ai/help/dms/reply-to-a-comment-by-dm.md): Answer a Facebook or Instagram comment with a private message instead of a public reply. ## Email Connect your support inbox and handle email tickets. - [Connect your mailbox](https://brandwise.ai/help/email/connect-your-mailbox.md): Connect your support email address so its mail arrives in the Brandwise email inbox. - [The email inbox](https://brandwise.ai/help/email/email-inbox.md): Answer, assign, snooze, and close email tickets, with the customer's Shopify orders beside each one. - [Email automations](https://brandwise.ai/help/email/email-automations.md): Automatically reply to, draft, assign, star, or close incoming email, and handle Shopify order requests. ## Live Chat Add a chat widget to your website and answer visitors. - [Install the chat widget](https://brandwise.ai/help/live-chat/install-the-chat-widget.md): Add the Brandwise chat widget to your website with one line of code, or to your Shopify store. - [Customize the chat widget](https://brandwise.ai/help/live-chat/customize-the-chat-widget.md): Set the chat widget's logo, name, colors, greeting, suggested questions, and position on the page. - [Availability and reply time](https://brandwise.ai/help/live-chat/availability-and-reply-time.md): Set your live chat hours and reply time, and see what visitors are shown when your team is away. - [AI replies and handoff](https://brandwise.ai/help/live-chat/ai-replies-and-handoff.md): Let the AI answer live chats on its own and hand conversations to your team when it can't help. - [The live chat inbox](https://brandwise.ai/help/live-chat/live-chat-inbox.md): Answer website chats, assign and snooze them, see Shopify orders, and move a chat to email. ## AI & Knowledge Base Teach the AI about your brand and control how it replies. - [Your knowledge base](https://brandwise.ai/help/ai-knowledge-base/knowledge-base.md): Add your policies and product details so the AI can answer customers accurately. - [Smart Labels](https://brandwise.ai/help/ai-knowledge-base/smart-labels.md): Have the AI tag incoming comments, DMs, emails, and live chats by topic, so you can sort and automate them. - [Generating AI replies](https://brandwise.ai/help/ai-knowledge-base/generating-replies.md): Have the AI draft a reply to a comment, DM, email, or live chat, then review, refine, and send it. - [Teaching the AI](https://brandwise.ai/help/ai-knowledge-base/teaching-the-ai.md): Improve AI replies with system prompts, knowledge base updates, and one-off corrections. - [Settings for all automations](https://brandwise.ai/help/ai-knowledge-base/automation-settings.md): Choose what happens when the AI isn't sure of a reply, and how long automated replies wait before sending. ## Obie Use Obie, your AI assistant, to analyze and manage your account. - [Meet Obie](https://brandwise.ai/help/obie/obie-overview.md): Obie is the AI assistant in Brandwise. Ask questions about your inbox, make changes, and create files. - [Analyze your inbox with Obie](https://brandwise.ai/help/obie/analyzing-your-inbox.md): Ask Obie to count, filter, group, and chart your comments, DMs, emails, and live chats. - [Make changes with Obie](https://brandwise.ai/help/obie/making-changes-with-obie.md): Ask Obie to update your knowledge base, Smart Labels, automations, moderation, and Shopify products. - [Generate images with Obie](https://brandwise.ai/help/obie/generating-images.md): Create ad images from a text description or your own photos with Nano Banana 2. - [Prompt library](https://brandwise.ai/help/obie/prompt-library.md): Browse ready-made Obie prompts for inbox analysis, ads, automations, reports, and content. - [Scheduled tasks](https://brandwise.ai/help/obie/scheduled-tasks.md): Have Obie run a prompt every day, week, or month and email you the result. - [Use Obie in Slack](https://brandwise.ai/help/obie/obie-in-slack.md): Connect Slack so your team can ask Obie questions and approve changes from a channel. - [Obie connectors](https://brandwise.ai/help/obie/obie-connectors.md): Choose which data Obie can use: Shopify, Meta Ads, and Slack, plus the sources that are always on. ## MCP Connect AI tools like Claude and ChatGPT to your Brandwise data. - [What is the Brandwise MCP?](https://brandwise.ai/help/mcp/mcp-overview.md): Connect AI tools like Claude and ChatGPT to your Brandwise inbox, labels, and knowledge base. - [Connect Claude](https://brandwise.ai/help/mcp/connect-claude.md): Add Brandwise to Claude as a custom connector so Claude can work with your inbox. - [Connect ChatGPT](https://brandwise.ai/help/mcp/connect-chatgpt.md): Add Brandwise to ChatGPT as a custom connector so ChatGPT can work with your inbox. - [Connect other AI tools](https://brandwise.ai/help/mcp/connect-other-ai-tools.md): Connect any AI tool that supports remote MCP servers with OAuth sign-in. - [Permissions and access](https://brandwise.ai/help/mcp/permissions-and-access.md): Who can connect AI tools, which organizations they reach, and how to see activity or revoke access. - [What AI tools can do](https://brandwise.ai/help/mcp/mcp-tools.md): Every tool the Brandwise MCP gives connected AI tools, grouped by what it's for. - [Credits and limits](https://brandwise.ai/help/mcp/mcp-credits-and-limits.md): Which MCP requests use AI credits, how much they cost, and what happens when you hit a limit. - [Troubleshooting MCP](https://brandwise.ai/help/mcp/mcp-troubleshooting.md): Fixes for common problems connecting AI tools to Brandwise and using them day to day. ## Account & Billing Plans, credits, payments, and account activity. - [Plans and billing](https://brandwise.ai/help/account-billing/plans-and-billing.md): How Brandwise plans work, how to change plan or switch to annual, and when to talk to us about Enterprise. - [How AI credits work](https://brandwise.ai/help/account-billing/ai-credits.md): What uses AI credits, when they refill, and what happens when you run out. - [Add more credits](https://brandwise.ai/help/account-billing/add-more-credits.md): Buy a credit pack, top up automatically, or move up a plan when you run out. - [Payment, invoices, and canceling](https://brandwise.ai/help/account-billing/payment-invoices-and-cancellation.md): Update your card, download invoices, and pause or cancel your subscription. - [Activity logs](https://brandwise.ai/help/account-billing/activity-logs.md): See what has changed in your organization, who changed it, and when.