Privacy Policy - Brandwise

Privacy Policy

Effective Date: December 8, 2024
At Brandwise ("we," "us," or "our"), accessible from brandwise.ai, we are committed to protecting your personal information and your right to privacy. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our website or use our services, including any interaction with Google Workspace APIs. By accessing or using our website and services, you agree to the collection and use of information in accordance with this policy. If you have any questions or concerns about our policy or practices regarding your personal information, please contact us at [email protected].

Information We Collect

Personal Information

We may collect personal information that you voluntarily provide to us when you:
  • Register for an account
  • Subscribe to a newsletter or email list
  • Submit a form
  • Contact us directly
  • Connect your Google Workspace account to our services
The personal information we collect may include, but is not limited to:
  • Name
  • Email address
  • Telephone number
  • Company name
  • Postal address
  • Google Workspace data (such as emails, calendar events, contacts, and documents)
  • Any other information you choose to provide

Automatically Collected Information

When you access our website, we may automatically collect certain information about your device and usage, including:
  • IP address
  • Browser type and version
  • Operating system
  • Referring/exit pages
  • Date and time of your visit
  • Clickstream data
  • Internet Service Provider (ISP)
This information helps us analyze trends, administer the site, track users' movements, and gather demographic information.

How We Use Your Information

We use the information we collect for various purposes, including to:
  • Provide and Maintain Our Services: To operate our website and deliver the services you request.
  • Personalized AI/ML Models: To develop and improve personalized Artificial Intelligence and Machine Learning models exclusively for your benefit, using your data to provide tailored services.
  • Improve and Personalize Your Experience: To understand how you use our website and customize your experience.
  • Communicate with You: To send you updates, newsletters, marketing materials, and other information that may be of interest to you. You can opt out at any time.
  • Process Transactions: To manage payments, fees, and charges.
  • Provide Customer Support: To respond to your inquiries, solve issues, and improve customer service.
  • Ensure Security and Prevent Fraud: To monitor and prevent any suspicious or fraudulent activity.
  • Comply with Legal Obligations: To enforce our terms, conditions, and policies.

Data Retention and Deletion

Data Retention
  • We store your personal information for a period of time that is consistent with our business purposes and the requirements outlined in this privacy policy.
  • We retain your personal information for as long as necessary to fulfill the purposes described in this privacy policy unless a longer retention period is required or permitted by law.
  • For Google Workspace data, retention is limited to the duration necessary to provide services to you and comply with legal and contractual obligations.
Data Deletion
  • 2 When the data retention period expires for a given type of data, we will securely delete or destroy it.
  • If you no longer want us to retain your personal data, you may request deletion of your information by contacting us at [email protected].
  • Upon receiving a verified deletion request, we will make commercially reasonable efforts to delete your data from our systems, except where retention is required by law or necessary for legitimate business purposes.

Use of Google Workspace APIs

Our application integrates with Google Workspace APIs to enhance your experience. We access and use your Google Workspace data as follows:
  • Data Accessed: We access certain data from your Google Workspace account, such as emails, calendar events, contacts, and documents, to provide personalized services.
  • Purpose: The data is used to develop and improve personalized AI/ML models exclusively for your benefit, enhancing features such as content recommendations, automated scheduling, and personalized analytics.
  • No Generalized AI/ML Training: We explicitly affirm that we do not use Google Workspace APIs or any data obtained from your Google Workspace account to develop, improve, or train generalized or non-personalized AI/ML models.
  • No Unauthorized Data Sharing: We do not transfer your Google Workspace data to any third-party AI tools for the purpose of developing, improving, or training generalized or non-personalized AI/ML models.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. Cookies are small data files stored on your device that help us remember your preferences and improve site functionality.
Types of Cookies We Use:
  • Essential Cookies: Necessary for the operation of our website.
  • Performance Cookies: Help us understand how visitors interact with our website.
  • Functional Cookies: Remember your preferences and settings.
  • Targeting Cookies: Collect information about your browsing habits for advertising purposes.
Your Choices:
You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, some website features may not function properly without cookies.

Disclosure of Your Information

We may share your information in the following circumstances:
  • With Service Providers: Trusted third parties who assist us in operating our website and conducting our business, provided they agree to keep your information confidential. We ensure that these service providers comply with applicable privacy laws and protect your data appropriately.
  • For Legal Reasons: If required by law, legal process, or governmental request.
  • Business Transfers: In connection with mergers, acquisitions, or asset sales, your information may be transferred.
Third-Party AI Tools
  • No Transfer for Generalized AI/ML Models: We do not transfer your Google Workspace data to third-party AI tools for the purpose of developing, improving, or training generalized or non-personalized AI/ML models.
  • Personalized AI Services: If we engage third-party AI tools to provide personalized AI/ML services, any data shared is strictly limited to what is necessary for your personalized use and is not used for any other purpose.
We do not sell, trade, or otherwise transfer your personal information to outside parties without your consent.

Data Security

We implement a variety of security measures to maintain the safety of your personal information, including encryption, secure servers, and access controls. While we strive to use commercially acceptable means to protect your data, no method of transmission over the internet or electronic storage is 100% secure.

Your Rights

Under the GDPR (For EEA Residents):

  • Right to Access: You can request a copy of your personal data
  • Right to Rectification: You can request correction of inaccurate or incomplete data
  • Right to Erasure: Request deletion of your personal data in certain conditions
  • Right to Object: Object to processing of your personal data
  • Right to Data Portability: Request transfer of your personal data that you directly provided to us
  • Right to Restrict Processing: Request limited processing of your data
To exercise these rights, please contact us at [email protected]. We may require verification of your identity before responding to requests.

Under the CCPA (For California Residents):

  • Right to Know: Request disclosure of categories and specific pieces of personal data
  • Right to Delete: Request deletion of personal data
  • Right to Opt-Out: Opt out of the sale of personal data (Note: We do not sell personal data)
To exercise these rights, please contact us at [email protected]. We will respond within one month.

Children's Privacy

We do not knowingly collect or process information from children under the age of 13. If you become aware that a child has provided us with personal information, please contact us immediately. We will take steps to remove such information from our servers.

Third-Party Links and Services

Our website may contain links to third-party websites or services not operated by us. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services. We advise you to review the privacy policies of these parties.

International Data Transfers

Your information may be transferred to and maintained on computers located outside of your state, province, or country where data protection laws may differ. By providing your information, you consent to such transfers.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. Any changes will be posted on this page with an updated "Effective Date." We encourage you to review this policy periodically.

Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us: